Cool Business Names
cool business names
Business Success Stories: Building a Formidable Brand
Developing a cool business brand isn’t as easy as you would think. You can throw money at some problems, and they’ll get fixed, but branding is different. You have to think outside the box, and be innovative, if you want to build a brand that’ll stick. In this article we take a peak at businesses that have managed to build the best brands, and the strategies they have used to make their branding happen.
Google’s spent approximately zero dollars on traditional media buying. You won’t see their adverts in the middle of Coronation Street, and nor will you find their adverts in page six of the Guardian. Google’s growth comes from grassroots support and public relations, and that helps to mould their branding efforts for their business. There are countless other examples of companies that have succeeded without spending a penny on media. Many people would argue that Google’s strong brand comes from having great products and being willing to buck the trend with the way they run their business.
Allen & Company
Allen & Company is an investment bank with less than one hundred staff. They are known for shopping some of the web’s hottest start-ups and getting big bucks for their effort. However, Allen & Co’s approach to branding is slightly different than most. They don’t have a website, they don’t issue press releases and you won’t find their adverts anywhere either.
However, they have an excellent track-record for doing deals, and are often mentioned in the press when associated with the transactions they have participated in. Anyone looking for an investment bank to help them sell their internet business is likely to give Allen & Co a call. Not because they have came across their website, or because they seen their advert, but because they know they’re a player that can get things done. An example of branding yourself as a business that’s too cool to advertise.
Burberry
Burberry is a high-end fashion label with a tartan print that was associated with celebrity and prestigious – at one point at least. The print was worn by celebrities in the public eye, and this in-turn helped to drive mass-market appeal. Their approach to branding was to focus on social proof.
However, as the brand managed to gain more and more market-share, this – for some people – killed the very essence of the brand. It was no longer for the elite. Some would say the success of Burberry has meant the death of the branding they worked hard to build. Others would say that it has catalysed its transformation into an accessible high street business.
Apple
Apple, to some people, is seen as they number two to Microsoft. However, unlike Microsoft, Apple customers are extremely loyal followers who are often willing to pay more to be associated with the brand. Apple prides itself on innovation, and often claims to be the first company to come up with an idea that others will follow. Apple, like Google, prefers to focus on products and let their customers and the press do their marketing for them. Apple also understands that product design forms an important role in how their business is perceived.
About the Author
CityLocal is a business directory service with lucrative franchisees available. www.citylocal.co.uk & www.citylocal.ie.
What would be some cool online business names ?
I got to create an e-commerce site for a business.
It can be any kind of business .
Any ideas?
cool_online_business.com
my_business_rocks.org
this_business_pwns_that_business.net
u_cant_touch_this.biz
lets_doo_this.net
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Beachcombers Flip Flop Placecard Holders – Set of 4 (2 pairs) $5.74 Pretty little toes, all in a row! These darling, handpainted flip flop placecard holders will splash a little summery color on your reception tables. Each placecard holder is loaded with sweet detail sure to tickle any guest – like the multicolor trim, or the tiny pearl that adorns the metal clip. Each set includes two pairs of flip flops, ie 4 placecard holders, which your guests can later take h… |
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Very Necessary $5.59 There are two ways of combating the blazing misogyny of gangsta rap: with water or with fire. Journalists, teachers, and ministers have been trying to douse the flames of sexism with intellectual and moral arguments. The reasoning is persuasive, but it’s doubtful it reaches rap’s hard-core young audience. For that crowd, you have to fight fire with fire, and that’s just what the female rap trio Sa… |
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Air Wick Freshmatic Ultra Automatic Spray Starter Kit, 6.17 Ounce … |
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AVON Fragrance Twins Roses Roses 78g. Perfumed Soap (2.7oz) UNBOX $39.00 All fragrances listed by Sedona Perfumery are genuine, authentic, original name brands. We DO NOT sell knockoffs or imitations. All fragrances are kept in cool places, they are in fresh condition. If a fragrance goes stale, we do NOT sell it. All hard-to-find fragrances are in perfect condition. After selling in Turkey, we are now offering more fragrances at our Amazon store to our clients worldwi… |
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Café Men by Cofci – Men – Eau De Toilette Spray 3.4 oz $23.81 Café Men was launched in 1996 to a warm reception. As the name suggests, the perfume is designed for men. It is ideal for formal occasions. The buyer can wear it for business meetings too. The top notes are airy and light. Overall, the fragrance is very masculine and keeps the wearer alert and refreshed throughout the day. It is definitely a summer fragrance. The longevity is good as one can expe… |
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Custom Photo Insert Picture Mousepad Mouse Pad Mat New $1.49 This is a great mouse pad if you would like to insert the photo(s) for yourself. Simply slide in the photo after custom cutting to the correct size, then insert it into the mouse. The size of this mouse pad is 8″ x 9 1/4″. The biggest size of your photo could be 7 3/4″ x 9″. Actually, I slip in a few photos along with some important appointment cards or business cards. This mouse pad is made by a… |
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Siemens Gigaset Designer Digital Cordless Phone with Color Display, Bluetooth Connectivity and Answering System (SL785) $189.99 - Siemens Gigaset phone system with integrated answering machine- DECT 6.0 technology- 45 Minutes recording time- Genuine metal frame and charger with high-class design- Bluetooth headset connection and full duplex hands-free function- Top-of-the-line TFT color display with innovative user interface- Radiation-free ECO mode plus- Full duplex hands-free feature- 500 Entry address book- Innovative u… |
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Purple Cows Hot and Cold Laminator, Includes 100 3 mil Hot Pockets, Assorted Sizes (3015c) $36.99 This laminator has a 9 inches opening so you can even laminate a 8-1/2 by 11 inches page. Whether you are doing laminating for scrapbooking pictures craft projects or home office this is a fantastic value! It warms up and is ready for use in 3 to 5 minutes. Includes 100 total pouches: (40) 8-1/2″ by 11″ letter size pouches, (30) 4″ by 6″ pouches, and (30) 3″ by 5″ pouches. Runs on standard househo… |
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Business Name Case Card Holder Aluminum Assorted Colors $1.42 Business Card Case Stylish and durable protection for business cards — for the executive in all of us. Inexpensive yet extremely useful, this business card case makes an excellent business gift. Gold in color. Color: Gold |
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Tri-Mountain Men’s Big And Tall Ultracool Waffle Knit Golf Shirt. 107 Tri-Mountain Men’s Big and tall Poly UltraCool Waffle Knit Golf Shirt. 107, 100% polyester, and features the UltraCoolTM system to control and manage perspiration. Accented with a narrow 3-button placket, self-fabric collar and cuffs and square bottom with side vents. Khaki contrast piping along inner back neck…. |
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Cool Names $16.5 This book is in Used condition |
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Cool Names for Babies $7.46 This book is in New – Excellent condition |
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Jesus Names – Cool Religion Wall Clock by CafePress $15 The Names of Jesus design is awesome. King of Kings, Lord of Lords, Jesus, The Christ, Savior and more. Jesus has many names, but I like to call him My Saviour. Religion Wall Clock Decorate any room in your home or office with our 10 inch wall clock. Black plastic case. Requires 1 AA battery included. |
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Jesus Names – Cool Religion Mousepad by CafePress $13 The Names of Jesus design is awesome. King of Kings, Lord of Lords, Jesus, The Christ, Savior and more. Jesus has many names, but I like to call him My Saviour. Religion Mousepad Keep your mouse rolling in style on our durable cloth top mousepad. A great gift for geeks, gamers, or anyone with a computer. Rubber backing prevents the mousepad from sliding. Machine washable. |
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LOST Names Cool Dark T-Shirt by CafePress $26 This LOST T-Shirt features the infamous LOST numbers and LOST characters. This graphic T-Shirt makes a great collectors item or gift for any LOST fan. Cool Dark T-Shirt Tee, TShirt, Shirt Don’t waste time deciding on which shirt to put on each morning. This dark shirt t-shirt will never go out of style and hides stains better too. This high-quality t-shirt is pre-shrunk and 100% cotton, which makes it both comfortable and durable. |
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Names iPad2 Case by CafePress $39.5 Make your Apple iPad 2 really cool amp; totally unique with a protective case for iPad 2. This hard plastic iPad case covers your tablet to protect your investment and safeguard the device from scratches and worse. Personalize your new iPad 2 cases wit Names iPad2 Case Make your Apple iPad 2 really cool amp; totally unique with a protective case for iPad 2. This hard plastic iPad case covers your tablet to protect your investment and safeguard the device from scratches and worse. Personalize your new iPad 2 cases wit |
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Cecelia Names Kids Hoodie by CafePress $26 Stay warm while lookinrsquo; casual-cool in this kid version of an adult favorite – our ash grey Hanes Pullover Hooded Sweatshirt. Deep front pocket and hood for extra protection against getting slammed by bad weather. Made of cotton/polyester blend that Names Kids Hoodie Stay warm while lookinrsquo; casual-cool in this kid version of an adult favorite – our ash grey Hanes Pullover Hooded Sweatshirt. Deep front pocket and hood for extra protection against getting slammed by bad weather. Made of cotton/polyester blend that |
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Names of Jesus Religion Hoodie dark by CafePress $45 The Names of Jesus design is awesome. King of Kings, Lord of Lords, Jesus, The Christ, Savior and more. Jesus has many names, but I like to call him My Saviour. Religion Hoodie dark Stay warm on the inside. Look oh-so-cool on the outside. Don this comfortable fleece sweatshirt for that dress-down BBQ — or your next dress-to-impress trip to the mall.10 oz. fleece blend 90% cotton/10% polyester. Fleece-lined hoo |
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The Names $12.49 No Synopsis Available |
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Names $20.43 No Synopsis Available |
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Don’t Call Me Boy: Hot Names for Cool Dogs $16.53 No Synopsis Available |
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Ella Script Names Dog T-Shirt by CafePress $18 Put your pooch in his own cool doggie t-shirt from American Apparel. Hersquo;ll be the envy of all the pups in the park. Let him wear a doggie-cool design so he can express what hersquo;d like to bark out loud. Do it up in doggie style Made of Names Dog T-Shirt Tee, TShirt, Shirt Put your pooch in his own cool doggie t-shirt from American Apparel. Hersquo;ll be the envy of all the pups in the park. Let him wear a doggie-cool design so he can express what hersquo;d like to bark out loud. Do it up in doggie style Made of |
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Names Of Jesus Women’s Tank Top by CafePress $22 Display the Names of Jesus and share your faith Women’s Tank Top Sporty and sexy, wear our women’s tank top to beat the summer heat or workout in cool comfort. Our tank top is made of 100% combed ring spun cotton, and cut for a close, fashionable fit. Neck and armhole are carefully shaped to conceal a bra.6.1 o |
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TEAM MAKAYLA Names Women’s Tank Top by CafePress $22 TEAM MAKAYLA T-Shirts, Support TEAM MAKAYLA with a TEAM MAKAYLA T-Shirt Names Women’s Tank Top Sporty and sexy, wear our women’s tank top to beat the summer heat or workout in cool comfort. Our tank top is made of 100% combed ring spun cotton, and cut for a close, fashionable fit. Neck and armhole are carefully shaped to conceal a bra.6.1 o |
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VOTE FOR COLE Names Kids Hoodie by CafePress $26 VOTE FOR COLE T-Shirts, Support VOTE FOR COLE with a VOTE FOR COLE T-Shirt Names Kids Hoodie Stay warm while lookinrsquo; casual-cool in this kid version of an adult favorite – our ash grey Hanes Pullover Hooded Sweatshirt. Deep front pocket and hood for extra protection against getting slammed by bad weather. Made of cotton/polyester blend that |
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TEAM WYATT Names Kids Hoodie by CafePress $26 TEAM WYATT T-Shirts, Support TEAM WYATT with a TEAM WYATT T-Shirt Names Kids Hoodie Stay warm while lookinrsquo; casual-cool in this kid version of an adult favorite – our ash grey Hanes Pullover Hooded Sweatshirt. Deep front pocket and hood for extra protection against getting slammed by bad weather. Made of cotton/polyester blend that |
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Cool Yule $10.95 (10 Jazzy Christmas Songs). Arranged by Steve Calderone. For solo piano. Piano – Intermediate / Advanced Collection; Piano Supplemental. Christmas and Jazz. SMP Level 7 (Late Intermediate). Collection. Standard notation and chord names (does not include words to the songs). 48 pages. Published by Alfred Music Publishing |
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Thorn Names $12.99 Thorn Names – Poster |
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The Names of Love $9.99 The Names of Love – Masterprint |
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Memorial Names $24.99 Memorial Names – Photographic Print |
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Cool Metal Leather Cover Business Card Case(Red) $3.72 - Cool metal design- A great way to carry & present your business cards – A slim & compact storage solution that keeps your cards clean, undamaged & fit inside any pocket |
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Cool Metal Leather Cover Business Card Case(White) $3.72 - Cool metal design- A great way to carry & present your business cards – A slim & compact storage solution that keeps your cards clean, undamaged & fit inside any pocket |
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Cool Metal Leather Cover Business Card Case(Brown) $3.72 - Cool metal design- A great way to carry & present your business cards – A slim & compact storage solution that keeps your cards clean, undamaged & fit inside any pocket |
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Cool Metal Leather Cover Business Card Case(Black) $3.77 - Cool metal design- A great way to carry & present your business cards – A slim & compact storage solution that keeps your cards clean, undamaged & fit inside any pocket |
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Names, Names, Names $10.48 No Synopsis Available |
